ROI of CSR
Here are 10 highly effective project-based community involvement tactics your company can adopt today. How many are part of your corporate culture?
Employee Onboarding
Team up new employees with their leaders/managers during hands-on volunteer activities at nonprofits that improve the lives of others. It is first-hand proof your company cares about their community. A differentiating action from the start that builds trust. Managers also gain behavioral insights that may be difficult to spot in workplaces.
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Employees With Similar Jobs
When employees with similar job titles or responsibilities volunteer together in groups, networking is organic and authentic, sharing good ideas and best practices with each other. Friendships blossom, leading to emotional and social support they may only find at work. This can lead to good-employee retention, increased productivity, efficiency, and innovation.
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Employee Projects
During employee-only projects, participant realizes your company's power to transform their home town. A force for good! Employers can mix associates with different roles, responsibilities and tenure in support of project tasks; perhaps enabling some employees to meet for the first time. Boosts teamwork, morale and camaraderie.
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Employee Resource Groups
Empower employees who self-identify as being members of workplace groups to volunteer together. Will strengthen your corporate culture and boost worker loyalty.
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Employee Family Projects
The influence spouses and families have upon an employees' job satisfaction is real. Encouragement and support can improve worker happiness, pride, and career longevity.
Company Retirees
Keep former employees as customers who have formed groups and clubs. Supply some funds they need to do volunteer projects...directly to the nonprofit organizations, public schools, and parks they help. This will boost their love of your company, long after they have "left the building."
Key Employees With Your Suppliers & Elected Officials
Relationships flourish when you invite suppliers and elected officials to participate in your volunteer projects. Your business will stand out! Enables key employees to have unique one-on-one time with partners and external decision-makers. Attendees aren't assisting your company - they are helping their community.
"Helping others isn't just a nice thing to do, or the right thing to do. It is the bright thing to do."
Employees With Customers
Businesses should ask their customers, "What do you consider our community's greatest needs?" Listen-up, team-up, help fund, and lead done-in-a-day volunteer projects at nonprofits with customers. Project tasks should be hands-on, meaningful and support people who need help. Many companies focus on causes related to their products or services, or a key employee's passions. Using an ice cream analogy: that's like offering chocolate to customers who may prefer vanilla.
Employees and the Public
Invite the public to join select volunteer projects with your employees. Do this in collaboration with nonprofit partners, who handle promotion, non-employee project sign-ups, and requests for news coverage. These collaborations will help your business define its identity and brand. It's first-hand proof of good corporate citizenship.
Your Company - The Center of the Community
Invite students from local schools, colleges and non-profit organizations to team up with your business to tackle social problems. Sponsor or host these volunteer activities. Charities can coordinate project supplies, tools, and verify volunteer hours. Your associates co-lead project tasks that will boost their project management and public speaking skills. Participating students, schools and nonprofits will consider your company their friend and ally.
Take Action
Volunteer Orlando is ready to help your business activate an effective project-based community involvement strategy that will save it time and money.